Jul 232014
 

Every mobile device has some sort of built-in calendar application and some have built-in task lists as well. Some of those are good and some are just okay. When it comes to really keeping track of tasks, events, and appointments that are crucial to your business or marketing plan, you need an app or combination of apps that you can rely on. Read about a few great apps on Social Media Sun >>

Trello on iPad

Trello on iPad

Apr 272014
 

These days more people are reading articles, news, magazines, and blogs on their mobile devices. Please remember that no matter where your readers are enjoying your work, you want to make it as easy as possible for them. Otherwise, you could be sending them to another Web site. So, when you are writing your blogs or other pieces do you keep mobile in mind? If not, here are a few things to remember.

sxc.hu, stock.xchng, Kolobsek, http://www.sxc.hu/photo/1398490

Mobile device by: sxc.hu, stock.xchng, Kolobsek, http://www.sxc.hu/photo/1398490

(This article will not discuss the actual Web page development or technical side of page rendering.)

  1. Limit Multiple Pages: If you have a lengthy article and the site on which you are publishing uses the page number or “next” links, try to shorten your article or break it into separate pieces. When viewing numbered or “next” links on a smart phone or tablet they can appear very small. Although readers can increase their screen size, you really do not want to inconvenience them. Making your articles as accessible as possible to your readers increases your chances of them not only staying on your page, but also subscribing or following your future works.
  2. Check Your URLs: Linking outside of your article for pertinent information is common and a helpful way to establish credibility. However, when you are adding URLs for other sites are you double-checking those URLs on a mobile device? Are the pages or sites that you are sending your readers to mobile-ready as well? If not, you might want to reconsider your sources.
  3. Page Load Times: Page load times are not only important when publishing on the Web, but even more so on mobile. “On a mobile phone, a Web page takes a leisurely nine seconds to load, according to Google…”, as stated in a New York Times article. In comparison the article also states, “Download times on personal computers average about six seconds worldwide, and about 3.5 seconds on average in the United States.” With mobile page load times already almost three times the U.S. average, it is important to limit images, scripts, Flash, and other items that can cause page load times to lag.

Finally, as you check your articles, Web pages and Web sites on different browsers; take the time to check them on a smart phone and tablet as well. It could mean the difference between keeping a reader and losing one.

* This article was originally posted on Full of Knowledge, March 2013.

Mar 232013
 

Creating websites, pages or content means that reviewing those pages on mobile devices should be the norm. More people are viewing the Internet on mobile devices than ever before. Purchasing additional devices, paying for software or subscriptions, or downloading additional applications is not always convenient or cost-effective for the average user.  Read article on Examiner.com >>